Although relatively new, TikTok has proven to be a powerful tool for businesses that are looking to connect with potential customers and drive sales. Whether you are in the retail, lifestyle, service or medical industry, there is an opportunity to tell your story via TikTok’s video format. Why Choose TikTok: TikTok Influences Every Stage of […]
Author : Stephanie Fehrmann
Should My Brand Be Active On Instagram?
Instagram has proven to be a powerful tool for businesses that are looking to drive sales and connect with potential customers. Whether you are in the retail, lifestyle, service or medical industry, there is an opportunity to tell your story via Instagram. Why Choose Instagram: Instagram Influences Purchases – Your Instagram followers are engaged, loyal brand […]
Is Connected TV Advertising Right for Your Brand?
CTV is an amazing advertising tool for any business. People often make the mistake of referring to CTV as over-the-top or OTT. Though they are related, CTV and OTT refer to different things and should not be confused with one another: CTV represents the devices that stream video content (i.e. Smart TV’s, Gaming Consoles, and […]
Five Tips for Mobile Advertising Success
Mobile phone use is everywhere and unlikely to slow down any time soon. Here’s what you need to know about mobile advertising.
Six Successful Social Media Marketing Campaigns for Inspiration
Successful social media marketing campaigns can deliver big results for your social engagement. We look at some of the best of recent years and why they worked.
SEO for Podcasts: A How-To Guide
Here’s everything you need to know about how to market a podcast and create a valuable marketing asset for your business.
Your Ultimate Mobile Marketing Strategy Checklist
Mobile is taking over ecommerce, but getting started with mobile advertising isn’t always easy. Make sure you’re doing it right with this checklist.
What is OTT: An Intro to Streaming TV Ads
OTT streaming is becoming one of the biggest providers of home entertainment, we look at how OTT ads fit into the business model and why that’s a good thing.
Mid-roll vs. Pre-roll: What’s the Best Place for a Podcast Ad?
Podcasting may be new, but advertising isn’t – at least not to us. Learn about your podcast advertising placement options with Bloom Ads.
Radio Advertising: Why More “Digital” Companies Should Consider the Channel
Radio advertising can provide a digital company with the unique opportunity to introduce themselves to new customers, and it’s relatively cost-effective. Here’s more.