What is OTT: An Intro to Streaming TV Ads
OTT streaming is becoming one of the biggest providers of home entertainment, we look at how OTT ads fit into the business model and why that’s a good thing.
Author : Stephanie Fehrmann
Mid-roll vs. Pre-roll: What’s the Best Place for a Podcast Ad?
Podcasting may be new, but advertising isn’t – at least not to us. Learn about your podcast advertising placement options with Bloom Ads.
Radio Advertising: Why More “Digital” Companies Should Consider the Channel
Radio advertising can provide a digital company with the unique opportunity to introduce themselves to new customers, and it’s relatively cost-effective. Here’s more.
What is Brand Response & How Is It Different From Brand Awareness?
What is brand response? What is brand awareness? Why are they both so important to the amplification of your brand? In this blog, we’ll explore.
The Benefits of Podcast Marketing (& Tips to Get Started)
If you’re curious about podcast marketing, here are some of the top benefits of podcast marketing and a few tips for getting started.
The Benefits of Using a Social Media Marketing Agency
A social media marketing agency can elevate your marketing to another level by improving performance through optimization, consistency and testing.
Advertising During COVID-19: What the Stats Show Us
COVID-19 has changed how the public consumes media. For brands, these stats can provide directional insight regarding advertising during coronavirus.