Five Things You Need to Know About Mobile Advertising
Nearly 80% of Americans have smartphones, and marketers are catching on. Mobile advertising brings new challenges – and opportunities – to the advertising landscape.
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How to Market to Millennials
In our increasingly digital world, it’s important that businesses understand how to market to millennials. These tips will help you improve your marketing strategy to reach this new generation of customers. Tips for Marketing to Millennials: Take Advantage of Mobile Marketing – Phones are more than just a way to stay in touch with family […]
Creating a Successful Influencer Marketing Campaign
Influencer marketing (also known previously as celebrity endorsement) and product placement have been a key marketing component for years. Whether it’s an athlete strutting a clothing brand, a product being featured in a film or TV show, or an actor promoting a product they “revere,” businesses are increasingly using this subtle form of marketing to […]
Productivity Tips to Work Smarter, Not Harder
You may think you need to put in more hours and stay later to get your work done — but that’s not always the case.
Should My Brand Be Active On Pinterest?
Pinterest has proven to be a powerful tool for businesses that are looking to drive sales and connect with potential customers. Whether you are in the retail, lifestyle, service or medical industry, there is an opportunity to tell your story via Pinterest.
The Do’s and Don’ts of Endorsements and Sponsorships
When it comes to promoting your brand: endorsement, and sponsorship deals are always a “yes!” but not every opportunity is a perfect fit. So when it’s time to sign up for endorsement and sponsorship, remember these do’s and don’ts to bring your brand to the next level: Do Focus on Quality. When it comes time […]
Digital Advertising Trends to Include in Your Media Plan
Digital advertising is one of the best ways to reach a large audience, while still targeting individuals who are specifically interested in your brand.
How to Use Chatbots for Customer Service
When designed well, customer service chatbots can help customers faster and better than live agents can. Here’s how.
How Will a Strong Social Media Presence Impact Your Campaign?
A strong social media presence is more important than ever before. They provide you with a direct way to engage your customers in real time. Here are a few of the benefits a strong social media presence can have for your business. How Social Media Affects Your Marketing Campaign: It Builds Brand Awareness Social media […]
Learn How You Can Drive More Leads Through TV & Digital Advertising
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