Los Angeles, CA (Local Candidates Only)

Paid Social Specialist 

Bloom Ads is looking for a top-notch candidate to join our team.  This is your opportunity to make a difference as part of a fast-paced agency environment. We are an award-winning integrated marketing agency focusing on 360-degree media campaigns. The company is committed to innovation and growth through excellence in client service, combined with a willingness to explore new tools and opportunities to help clients achieve results.

The Paid Social Specialist is responsible for the successful execution of paid social campaigns from beginning to end. They will be intimately involved in planning, creating, and publishing ads (on all relevant platforms) for all assigned accounts. They will be responsible for optimizing assigned campaigns in real-time and provide accurate reporting at the end of all campaigns with detailed insights. They will work collaboratively with the Creative team to help direct effective ad design and copy.  

Responsibilities include but are not limited to:

• Own paid social campaigns end-to-end across all assigned accounts, inclusive of creative processes, targeting and segmentation, campaign planning & set-up, execution, optimization and reporting.
  • QA spec sheets to ensure accuracy.
  • Confirm that the team has received all relevant creative assets from the client/creative team when expected.
  • Monitor the accuracy of creative assets, ensuring that the team has followed all the requirements and high-quality standards.
• Identify opportunities to improve or scale performance, continuously optimizing campaigns to meet and exceed short-term and long-term goals.
  • Monitor campaign performance and report relevant data/KPIs to the Supervisor.
• Monitor budget pacing across campaigns and lead budget reallocations.
• Work with influencers/UGC creators to deliver creative organic & paid social campaigns. 

• Work with internal and external partners to develop social marketing programs.
• Contribute to the development of processes and procedures.
• Stay updated with all of the latest innovations within our industry and communicate them to the rest of the team. 
• Monitor trends in social media tools, culture and applications and apply that knowledge to increasing engagement and best practices on our social media channels.

 Requirements

• Deep knowledge of & proficiency in social platforms (i.e. Facebook/Instagram, Snapchat, Twitter, TikTok, Pinterest, & YouTube).
• Hands-on experience working in social media, content and editorial planning with a deep understanding of the social ecosystem and how brands should participate in an authentic way.
• Experience in setting up, optimizing, and scaling paid social campaigns. Understanding of both brand and acquisition strategies and experience running awareness and direct response campaigns.
• High creative bar and attention to detail.
• Track record of driving adoption of ideas, concepts, and pioneering approaches.
• Strong communication, collaboration, and planning skills with attention to detail.
• Excellent quantitative and data analysis skills, with a test & learn mentality.
• Experience working with content creators/influencers is a plus.
• Intermediate-level graphics design abilities are a plus! 
• Experience using a content management system preferred.
• Experience working on multiple projects in a fast-paced team environment.
• Excellent interpersonal, communication, and problem-solving skills.

Benefits:

Bloom will invest in you, your wellness, and your future. 

• Full medical benefits, including health, dental, vision, life and AD & D coverage
• Generous vacation policy
• Holiday PTO + WFH Fridays
• Company contribution to employee 401(K)
• Company-paid volunteer hours
• Professional development program

Extras

• Free snacks (mostly healthy)
• Sundae Thursdays (Yep, ice cream sundaes on Thursdays!) or another fun treat.
• Monthly lunch and learns
• Quarterly town hall meetings with lots of food and prizes
• Team parties and celebrations

About the Company:

Responsible for developing best-in-class media solutions. In a widely disparate advertising landscape, we leverage best-in-class strategy, technology, and analytics to deliver the most comprehensive, highest-performing media solutions. We provide extensive expertise for some of the best and brightest brands across our agency partner landscape. Headquartered in Los Angeles, California, Bloom operates in 100+ markets worldwide.

We are a fast-paced, risk-taking, close-knit environment where ideas come from everywhere at every level. We believe that diversity of background, talent, skillset, and mindset creates a flourishing environment for new thinking and ideas. Our business is growing, and we are always looking for new talent. If you are driven by challenging work, passionate about media and technology, and interested in helping to shape the future of our industry, we would like to hear from you!  Please email your resume and cover letter to hr@bloomads.com.

Note: Travel to and from client and vendor sites in a personal vehicle is required in this position. The preceding functions have been provided as the types of work performed by the employees assigned to this job classification. Management reserves the right to add, modify, change, or rescind the work assignments of different positions and make reasonable accommodations so that qualified employees can perform the essential functions of the job. This job description does not promise or imply that the functions listed are the only duties to be performed or that the position may not change or be eliminated.